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Writing skills for public relations : style and technique for mainstream and social media

Foster, John, 1926-2012
Books
A wide-ranging guide to style and techniques for all written communication. From the dos and don'ts of English grammar, to jargon and clichés, to the important legal considerations, John Foster advises on how to write clear, appropriate and engaging copy and tailor your approach to different mediums and audiences.
Author:
Edition:
5th edition.
Imprint:
London : Kogan Page, 2012.
Collation:
xiv, 266 pages : illustrations (black and white) ; 24 cm.
Series title:
Notes:
Previous edition: published as Effective writing skills for public relations. 2008.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9780749465438 (pbk. :)
Dewey class:
808.066659
Language:
English
BRN:
358980
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