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The Financial Times essential guide to business writing : how to write to engage, persuade and sell

Atkinson, Ian2012
Books
This volume gives you the critical knowledge you need to make your writing more convincing, compelling and persuasive. It will also help you develop your writing skills for the future by showing you how to coach yourself so you can consistently improve your performance.
Imprint:
Harlow : Pearson, 2012.
Collation:
vi, 176 p. : 1 ill. ; 22 cm.
Variant title:
Cover and spine title: Business writing
Notes:
Includes index.
ISBN:
9780273761136 (pbk)
Dewey class:
808.06665R808.06665 ATK
Language:
English
BRN:
1796514
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