The truth about email marketing
Jenkins, Simms2009
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This work is organised into 12 sections, including 'The Truth About Why Email Works', 'The Truth About Organising an Email Department', 'The Truth About Creating and Growing a List', 'The Truth About Getting Into and Optimising the Inbox', 'The Truth About Privacy' and 'The Truth About Where Email is Headed'.
Main title:
The truth about email marketing / Simms Jenkins.
Author:
Imprint:
Harlow : Pearson Prentice Hall, 2009.
Collation:
xiv, 199 p. ; 22 cm.
Notes:
Includes bibliographical references.
ISBN:
9780273722298 (pbk)
Dewey class:
658.872658.872
Language:
English
BRN:
161083
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